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Employer Branding

Ep 17: Employer Branding in a Digital World

Employer branding is a much discussed and often much misunderstood topic. Over the last ten years the digital revolution has brought a significant shift in how companies are addressing the topic In this interview Matt and Lars discuss what the modern definition of employer branding should be and how digital engagement and social media are...

Ep 7: What is Content Marketing and Why is it Important?

In this episode Matt Alder talks to Mervyn Dinnen Content Marketing Expert for HR and Recruiting The importance of content marketing has grown significantly in the last two years, however it is still under used in the Recruiting and HR space. In this interview Matt and Mervyn discuss just what content marketing is and how it can...
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